Katherine Taylor

Biography

Katherine Taylor is a dynamic full-stack marketing professional with 9 years of experience across both traditional and digital channels. As Digital Marketing Manager at Aviation Recruitment Network Limited, she leads the company’s digital strategy, covering branding, paid advertising, email marketing, social media, and performance analytics.

Her career spans the live entertainment, place marketing, and retail sectors, where she has consistently delivered impactful campaigns and strategic growth. Katherine’s expertise lies in combining data-driven insights with creative execution, with a strong focus on website management, campaign optimisation, and audience engagement.

She plays a key role in supporting Wizz Air’s UK recruitment marketing efforts, helping to attract high-quality applicants and guide them through the recruitment funnel with targeted, insight-led communications.

Katherine is an Associate of the Chartered Institute of Marketing (CIM), and is recognised for her ability to align marketing strategy with business objectives. Her work consistently drives brand visibility, candidate engagement, and measurable business outcomes.